top of page
The Voima Group Logo

THE
VOIMA
GROUP

VOIMA /VOY-mah/
Finnish noun:
strength · power · energy

About

Who we are

Big-Agency Thinking.

 

Your Strategic Partner.

Serving brands and organizations across Ontario, including major markets such as Toronto and Ottawa, The Voima Group delivers brand strategy, communications, and marketing that helps businesses grow with clarity and confidence.

Our clients

Who we are

Big-Agency Thinking.

Your Strategic Partner.

Serving brands and organizations across Ontario, including major markets such as Toronto and Ottawa, The Voima Group delivers brand strategy, communications, and marketing that helps businesses grow with clarity and confidence.

Preferred Vendors For

Resorts of Ontario Logo
Province of Ontario Logo

Our clients

Who we are

Big-Agency Thinking.

Your Strategic Partner.

Serving brands and organizations across Ontario, including major markets such as Toronto and Ottawa, The Voima Group delivers brand strategy, communications, and marketing that helps businesses grow with clarity and confidence.

Hands pointing at laptop screen, THE VOY GROUP notebook

What we do

01

Strategy & Branding

We offer strategic brand sessions, market research and competitor analysis, brand development and positioning, messaging and storytelling, and logo and visual identity design to help businesses build clear, and compelling brands that stand out and grow.

02

Public Relations & Communications

We provide public relations and communications support including press releases and media outreach, event promotion and sponsorship strategy, influencer and partnership collaborations, and crisis communications to help brands build visibility, credibility, and trust.

03

Websites & Social Media Strategy

We provide website development services including web design and development, content creation, user experience and conversion rate optimization, mobile optimization, ongoing web maintenance, as well as social media training and strategy to ensure your digital presence is cohesive, effective, and built to grow.

04

Creative Services

We offer creative services including graphic design, print promotion such as postcards, business cards and posters, photography and videography, copywriting and storytelling, and podcast production to bring your brand to life across both digital and print platforms.

05

Advertising & Digital Marketing

We provide digital marketing and advertising support including search engine optimization (SEO), pay-per-click advertising (Google Ads and Meta Ads), content marketing (blogs, videos, and infographics), email marketing and automation, traditional advertising (TV, radio, and print), out-of-home advertising (storefront signage, billboards, and transit ads), and influencer and affiliate marketing.

Preferred Vendors For:

Province of Ontario Logo
Resorts of Ontario Logo

Brands We've Worked With

Who we are

Big-Agency Thinking.

Your Strategic Partner.

Serving brands and organizations across Ontario, including major markets such as Toronto and Ottawa, The Voima Group delivers brand strategy, communications, and marketing that helps businesses grow with clarity and confidence.

Our clients

What we do

01

Strategy & Branding

We offer strategic brand sessions, market research and competitor analysis, brand development and positioning, messaging and storytelling, and logo and visual identity design to help businesses build clear, compelling brands that stand out and grow.

02

Public Relations & Communications

We provide public relations and communications support including press releases and media outreach, event promotion and sponsorship strategy, influencer and partnership collaborations, and crisis communications to help brands build visibility, credibility, and trust.

03

Websites & Social Media

We provide website development services including web design and development, content creation, user experience and conversion rate optimization, mobile optimization, ongoing web maintenance, as well as social media training and strategy to ensure your digital presence is cohesive, effective, and built to grow.

04

Creative Services

We offer creative services including graphic design, print promotion such as postcards, business cards and posters, photography and videography, copywriting and storytelling, and podcast production to bring your brand to life across both digital and print platforms.

05

Advertising & Digital Marketing

We provide digital marketing and advertising support including search engine optimization (SEO), pay-per-click advertising (Google Ads and Meta Ads), content marketing (blogs, videos, and infographics), email marketing and automation, traditional advertising (TV, radio, and print), out-of-home advertising (storefront signage, billboards, and transit ads), and influencer and affiliate marketing.

What we do

01

Strategy & Branding

We offer strategic brand sessions, market research and competitor analysis, brand development and positioning, messaging and storytelling, and logo and visual identity design to help businesses build clear, and compelling brands that stand out and grow.

02

Public Relations & Communications

We provide public relations and communications support including press releases and media outreach, event promotion and sponsorship strategy, influencer and partnership collaborations, and crisis communications to help brans build visibility, credibility, and trust.

03

Websites & Social Media

We provide website development services including web design and development, content creation, user experience and conversion rate optimization, mobile optimization, ongoing web maintenance, as well as social media training and strategy to ensure your digital presence is cohesive, effective, and built to grow.

04

Creative Services

We offer creative services including graphic design, print promotion such as postcards, business cards and posters, photography and videography, copywriting and storytelling, and podcast production to bring your brand to life across both digital and print platforms.

05

Advertising & Digital Marketing

We provide digital marketing and advertising support including search engine optimization (SEO), pay-per-click advertising (Google Ads and Meta Ads), content marketing (blogs, videos, and infographics), email marketing and automation, traditional advertising (TV, radio, and print), out-of-home advertising (storefront signage, billboards, and transit ads), and influencer and affiliate marketing.

Featured Projects

The Firm excels in creating engaging content that resonates with audiences across various platforms. Our campaigns are strategically designed to amplify your brand’s reach, foster meaningful interactions, and drive results.

Tall building with lights on in an urban setting at night

AC Ottawa Hotel Downtown

To support the grand opening of AC Hotel Downtown, Voima directed a comprehensive public relations and communications strategy designed to generate awareness and momentum. We managed internal and external launch events, secured media and influencer engagement, coordinated FAM tours, developed press materials, and provided social media guidance to amplify reach.

Our team also created branded video content for the launch and for Marriot.com, helping position the hotel with impact from day one.

chaulk. logo over white cabinets

Chaulk

To mark a new chapter for Chaulk, Voima delivered a full-scale rebrand anchored by a new logo and detailed brand playbook that clarified voice, visuals, and market positioning. We followed with a complete website redesign and relaunch, creating a modern digital interface that supports recruitment, visibility, and business development.

Today, we remain a strategic partner, leading public relations, communications, advertising strategy, and out-of-home media to ensure the bran continues to show up with strength and consistency across every channel. 

Building with a sign for County of Haliburton

County of Haliburton

Through a series of strategic initiatives, Voima has supported the County of Haliburton in advancing economic development, tourism, and regional branding efforts. We led the development of the County's Investment Attraction Development Plan, aligning messaging and strategy to support long-term economic growth and regional competitiveness.

Our work has included the production of economic development, tourism, and physician recruitment videos, each supported by tailored social media content designed to extend reach and engagement. We also strengthened the MyHaliburtonHighlands brand with refined logo assets and an updated brand standards document, ensuring clarity and consistency across future initiatives.

Welcome to the East Region of the Ontario Tennis Association. Tennis player serving.

Ontario Tennis Association - East Region

Voima redesigned and launched the inaugural website for the Ontario Tennis Association's East Region, bringing together clubs, certified professionals, programming, maps, and event organization into one cohesive platform. The new site improves accessibility, streamlines communication, and creates a stronger digital presence for the region's tennis community. 

Manicure at Beauty Basics By Amy

Beauty Basics by Amy

We redesigned and rebuilt the Beauty Basics by Amy website to create a modern, accessible, and conversion-focused platform that elevates the brand and simplifies the booking experience.

Our partnership extends beyond the website. Voima develops cohesive print marketing materials and leads public relations efforts, helping position the business as a trusted and recognized name in its market. 

Red and white Thomas Contracting truck with slogan "No Slogan Just Results."

Thomas Contracting

To support the continued growth of Thomas Contracting, Voima developed a refreshed brand identity, including a redesigned logo, new website and refined messaging framework. The new direction strengthens the company's market presence and clarifies its value proposition.

We now oversee the company's full marketing and communications strategy, leading public relations, advertising initiatives, website management, and digital communications to ensure a unified and strategic brand presence. 

What we do

01

Strategy & Branding

We offer strategic brand sessions, market research and competitor analysis, brand development and positioning, messaging and storytelling, and logo and visual identity design to help businesses build clear, and compelling brands that stand out and grow.

02

Public Relations & Communications

We provide public relations and communications support including press releases and media outreach, event promotion and sponsorship strategy, influencer and partnership collaborations, and crisis communications to help brans build visibility, credibility, and trust.

03

Websites & Social Media

We provide website development services including web design and development, content creation, user experience and conversion rate optimization, mobile optimization, ongoing web maintenance, as well as social media training and strategy to ensure your digital presence is cohesive, effective, and built to grow.

04

Creative Services

We offer creative services including graphic design, print promotion such as postcards, business cards and posters, photography and videography, copywriting and storytelling, and podcast production to bring your brand to life across both digital and print platforms.

05

Advertising & Digital Marketing

We provide digital marketing and advertising support including search engine optimization (SEO), pay-per-click advertising (Google Ads and Meta Ads), content marketing (blogs, videos, and infographics), email marketing and automation, traditional advertising (TV, radio, and print), out-of-home advertising (storefront signage, billboards, and transit ads), and influencer and affiliate marketing.

Passion projects

Kabin: Escape with Colin & Justin 12 Covers

Kabin Magazine

The Voima Group proudly serves as publishing partner for 'Kabin: Escape with Colin + Justin',

a Canadian magazine celebrating cottage-country living.

For advertising opportunities, please contact:

amanda@voimagroup.ca

geoff@voimagroup.ca

Flowers

Lint & Spark

Content Marketing Strategy & Creation,

June ‘35

Haliburton Life Logo

Haliburton Life

One of The Voima Group’s properties is #HaliburtonLife, where we curate the best of the Highlands through community-driven contributions to our social platform.

Haliburton Life Logo 2
Haliburton Life logo

Haliburton Life

One of The Voima Group’s properties is #HaliburtonLife, where we curate the best of the Highlands through community-driven contributions to our social platform.

Kabin Magazine covers
Kabin Magazine coveres

Kabin: Escape with Colin + Justin

The Voima Group proudly serves as publishing partner for 'Kabin: Escape with Colin + Justin', a Canadian magazine celebrating cottage-country living.

For advertising opportunities, please contact:

amanda@voimagroup.ca

geoff@voimagroup.ca

Meet Our
Core Team

The Voima Group is led by a senior core team with deep expertise in marketing, communications, and brand strategy. Drawing on decades of combined experience, our team develops strategic, creative, and results-driven marketing solutions.

We maintain long-established relationships with a trusted freelance network of creative and technical specialists who are engaged as needed to support specific projects.

Smiling woman in dark sweater in snowy forest

Amanda Schultz, Partner

With more than two decades of experience in marketing, branding and public relations, Amanda has held senior roles at top-tier agencies serving global clients, as well as with Canada’s largest newspaper and magazine publishers. She also spent eight years in the Ontario municipal sector, leading tourism and economic development strategy and marketing initiatives.

Amanda completed formal studies in branding at the University of California, Los Angeles, and in new media and photography at Toronto Metropolitan University and Humber College. She also earned her Municipal Administration Certificate from AMCTO, bringing both practical expertise and strategic leadership to every challenge.

Reach Out
Man in hoodie in snowy woods

Geoff Schultz, Partner

Geoff brings extensive business service and management knowledge to the table, developed through nearly a decade of professional experience in the financial industry. An avid musician, Geoff also spent several years working with a well-known guitar manufacturer, blending his passion for music with his professional expertise.

He has also worked in transportation and construction, where his hands-on experience proved invaluable in managing complex logistics, including client events and large-scale initiatives.

Geoff has led brand redesigns, shaped corporate strategy, and managed integrated digital and traditional marketing and advertising campaigns, bringing both operational insight and creative direction to every project.

Reach Out
digitalheadshot.png

K. Rampp,

Digital & Communications Coordinator

With a background in software engineering, K focuses on client-facing technology initiatives as Digital & Communications Coordinator. Passionate about accessibility, they approach every project with the belief that digital spaces should be inclusive, intuitive and built for everyone.

K supports research, website development and management, content writing and editing, social media content creation, and ongoing technical support across Voima projects. By combining technical precision with strategic thinking, they deliver high-performing digital platforms that drive client growth and engagement.

Reach Out

Meet Our
Core Team

The people behind the work.

The Voima Group team develops strategic, creative, and results-driven marketing solutions that help brands grow with clarity and confidence.

We have long-established relationships with a trusted network of service providers, from videographers and graphic designers to researchers and technical specialists, and we strategically engage this extended team when additional expertise is required.

Young man in a baseball cap

Amanda Schultz, Partner

With over two decades of marketing, branding & public relations experience, Amanda has held senior positions at top-tier agencies with global clients and, with Canada's largest newspaper and magazine publishers. 

Amanda also worked as the County of Haliburton's Director of Tourism for eight years. 

With formal education in branding from the University of California, Los Angeles and new media/photography from both Toronto Metropolitan University and Humber College, Amanda brings technical and practical skills to every challenge.

Reach Out
Woman with short dark hair, warm lighting

Geoff Schultz, Partner

Geoff brings extensive business service and management knowledge to the table through his professional expertise in the financial industry for nearly ten years. 

​​

Having also worked in transportation and construction, Geoff's hands-on experience is invaluable for client event logistics. 

​​

An avid musician, Geoff worked for a well-known guitar manufacturer for several years.

Reach Out
Young woman with short dark hair looking forward

K. Rampp,

Digital Coordinator

With a background in software engineering, K oversees all client-facing technology initiatives as Digital Coordinator. Passionate about accessibility, they approach every project with the belief that digital spaces should be inclusive, intuitive, and built for everyone. By combining technical precision with strategic thinking, K delivers high-performing websites that support client growth and engagement.

Reach Out

“Wonderful people that really care about the success of the businesses they work with.”

We hired The Voima Group to do consults with our clients at the Kawartha Lakes Small Business Centre for Digital Marketing and have found them to have great innovative ideas , they really take the time to get to know the individual businesses and their business needs. Many of our clients have gone on to hire them to do the marketing for their business and have been very happy with the results. Amanda and Geoff are wonderful people that really care about the success of the businesses they work with.

Sandy Greenberg

City of Kawartha Lakes

Kawartha Lakes logo, bird in flight

“Couldn't be more pleased!”

We, at the Haliburton Post House, work closely with Amanda and Geoff at The Voima Group and couldn't be more pleased with their professionalism, responsiveness, initiative and follow through. Voima are ideal partners for us and we'd recommend them warmly without hesitation.

Joel and Heather

Haliburton Post House, Owners

The Woodlands Township Parks & Recreation logo

“We highly recommend The Voima Group.”

We highly recommend The Voima Group. Amanda and Geoff's professionalism and attention to detail in their research and reporting in the consulting project they undertook for us gave us valuable information we needed to move forward in our strategic planning. It was a pleasure working with them.

Arts Council

Haliburton Highlands

The Arts Council Haliburton Highlands logo

“Amanda and Geoff are truly a class act”

Amanda and Geoff are truly a class act. They take the time to listen, adapt, and execute strategies that truly align with our goals. Their expertise on local business marketing strategies is second to none and we appreciate their responsiveness and creativity. Highly recommend to anyone looking for a marketing team that genuinely cares about their clients’ success!

Andrea Strano

Strano Real Estate

The Strano Team logo

Client Testimonials

Sustainability at
THE VOIMA GROUP

We believe strong marketing should create momentum without creating unnecessary waste.

 

Sustainability at The Voima Group is built into our process through efficient workflows, intentional production, and local Ontario partnerships.

  • For us, sustainability isn’t about perfection. It’s about being thoughtful in how we work and what we produce.

    We prioritize quality over quantity and long-term value over short-term volume, building brands that don’t need to be reinvented every season.

     

    Efficiency matters too. Our office operates with a lean footprint and a remote team. We prioritize virtual meetings whenever possible to reduce unnecessary travel, and we use clear planning and streamlined workflows to minimize revisions, duplication, and digital clutter.

     

    When physical production is required, we approach it with intention. We avoid disposable materials, recycle responsibly, and focus on realistic production volumes and durable materials. Our physical projects are designed to be kept, displayed, and revisited over time.

     

    We source locally whenever possible. All of our vendor partners are based in Ontario, often within a short distance of our office, reducing shipping impact while supporting regional businesses.

     

    We also believe in honest storytelling. Sustainability claims should be specific, accurate, and backed by real actions. We’re committed to making better choices consistently and improving as we grow.

     

    Thoughtful work. Built to last.

Passion projects

Kabin Covers

Kabin Magazine

The Voima Group proudly serves as publishing partner for 'Kabin: Escape with Colin + Justin',

a Canadian magazine celebrating cottage-country living.

For advertising opportunities, please contact:

amanda@voimagroup.ca

geoff@voimagroup.ca

Flowers

Lint & Spark

Content Marketing Strategy & Creation,

June ‘35

Haliburton Life

Haliburton Life

One of The Voima Group’s properties is #HaliburtonLife, where we curate the best of the Highlands through community-driven contributions to our social platform.

Haliburton Life

Haliburton Life

One of The Voima Group’s properties is #HaliburtonLife, where we curate the best of the Highlands through community-driven contributions to our social platform.

Haliburton Life
Kabin Covers
Kabin Covers

Kabin: Escape with Colin + Justin

The Voima Group proudly serves as publishing partner for 'Kabin: Escape with Colin + Justin', a Canadian magazine celebrating cottage-country living.

For advertising opportunities, please contact:

amanda@voimagroup.ca

geoff@voimagroup.ca

Contact Us

Amp up your brand!

Voima Merch Shot with Mirror Reflection.png
bottom of page